Today, the number one method to find any product or service starts with a quick Google search for most people. Gone are the days of phone books and yellow pages, or even considering that random local option around the corner without first finding out more about it online. In today’s fast paced, ever increasing information world, we need to make sure our customers can find us instantly in the crowded online world that only rewards the best marketed businesses by showing them on page 1 of Google.
At Digital Rocket Fuel, not only do we secure page 1 rankings, but we also understand that marketing is about more than just showing up on page 1 of Google for selected keywords. Our main objective is to bring real valuable traffic to your site that increases your bottom line!
When it comes to selecting the right SEO company, you have to be very careful at which company you decide to work with. So much of your business is on the line, and time is always working against you to get visibility with organic search listings.
Each day that passes your competition is pouncing on your potential customers and taking your income.
To make the job easier for selecting the right SEO company, the following tips will help you to narrow down the search for an affordable, professional, and efficient candidate.
1. Size of Your Company
When choosing an SEO company that they offer customers different price points for different sized businesses. SEO is NOT the same for all businesses, and Digital Rocket Fuel understands every business has to reach out to potential customers with marketing strategies that are right for the individual company, not a cookie-cutter formula for every business. If you simply used the same marketing strategies as all the other businesses in your niche, your content would be lost and your pages never found by consumers.
2. Specific Keyword Optimization
The keyword optimization on your website is an integral part of how the search engine spiders rank your pages and how effectively the consumer will find you during a keyword search. At Digital Rocket Fuel, first your content is analyzed, then the keywords are optimized, and alternative ones are suggested to increase your rankings.
3. Award Winning Customer Service & National Press
As you begin working with an SEO company, you want to be able to rest assured knowing they are there to help you when questions or concerns arise. Not only will you get the answers to your concerns in a timely manner, the best search engine optimization companies will be able to anticipate your interests and offer you expert advice for growing your search ability. By addressing your matters before they become questions, the sooner the work can be implemented and that rush of traffic finds your website.
4. Time to Make a Move
When it comes to search engine optimization, time is always of the essence because you have an onslaught of competition in your niche trying to climb to the front of the standings. The SEO company you ultimately decide to work with needs to save you valuable time by delivering professional work within a specified time frame without having you hold their hand each step of the way. The expert SEO team at Digital Rocket Fuel, will work on improving your website rankings in the SERP so you can focus your efforts on other projects designed to grow your business.
5. Paying for Quality Service
It takes hard work for a search engine optimization company to develop a strategy and then find high-ranking keywords with decent traffic yet low competition. While you shouldn’t expect to get bargain basement pricing on this service, you shouldn’t have to pay the highest rate either. Professional SEO experts charge a reasonable price for their exceptional service, and stand behind their work when delivered.
6. Developing Linking Strategies
It is one thing to rank high for certain keywords, it is another altogether to have a solid linking strategy in place. Your SEO company will work on developing reciprocal and one-way linking because they understand how important these parameters are to the search engines. Your SEO company will not only perform a detailed analysis of the linking structure within your website, they will show you exactly how they plan to improve upon it.
7. Understanding the End Game
One of the reasons more business owners are working with Digital Rocket Fuel is because this SEO company follows through on their promises. When you first begin working with the professional search engine optimization team, they will explain to you how they will increase the exposure to your website by getting you top rankings at Google. The marketing strategies they utilize will drive more targeted customers to your products and services, which in turns grows your customer base and revenues.
These tips should work as a guideline for you when choosing the right search engine optimization company, not only for getting started on the right path, but to systematically increase the presence of your website and position you each day towards the top pages of the major search engines.
If your website is not on page 1 of Google for your business, products, or services, then you are losing money to your competitors that rank ahead of you. You might be asking why do I need SEO Expert on a local level? Because the internet, along with a smartphone in everyone’s hand, has replaced the phonebook in many homes, and people will turn to local searches to find businesses in their area that can meet their needs.
We can help you get your website mobile optimized and found on Google so you dominate your competition. We’d like to provide you with a free consultation and website analysis, and then give you an honest assessment of the changes that we could make to improve your business.